Hey friend, So someone I know showed me a very… weird… copywriting tactic. He mentioned things like "cigars"… "suave clothes"… and some other stuff I couldn't quite understand. Okay, okay… So he's not really someone I know. He's...
Romeo Comic #1: A Powerful Way to Write Killer Copy That Doesn’t Even Involve Writing
posted by David Tendrich
My Newest Revelation… Part II
posted by David Tendrich
Hey, So in part 1 of "My Newest Revelation" we left off saying that when you put the right person in front of the right offer – you get a response. (If you haven't read part 1 yet – here's the link: Click for Part I) We even went so far as to say that...
Presenting With a BANG: A Great Way To Get New Clients (for any business)
posted by David Tendrich
Hey friend, I just got back from giving a talk tonight. The thing was supposed to be about 1 hour. Ended up being 2 and a half. It was exhausting – and great. And because it was a small group we got to interact a lot. You know, just kick back and do a lot of question / answer type...
Why people can hate you and still jump over hurdles to buy from you (my newest revelation!)
posted by David Tendrich
Hey there, Some big idea’s been brewing in me these past few days. And it all came together for me tonight. And guess what I was doing when I had this awesome thought? Watching the new Shrek movie! I swear to God. No fingers crossed. Something about Mike Meyers’ voice...
A Few Super-Powerful Marketing Lessons: The Story of “The Kid”
posted by David Tendrich
It Begins One day there was this kid, and he lived in Starton, Nebraska. In the summer Starton gets so hot that if you stand in one place too long, the bottoms of your shoes will start to stick to the pavement. And actually, now that I think about it, I suppose he wasn’t really a...
Do this and (don’t) succeed
posted by David Tendrich
Hey there, You’ll have to excuse me, because I’m a bit frustrated at the moment. Maybe I shouldn’t even be blogging right now, but I feel it’s a bit dishonest to only write when I feel good. After all, as humans, we don’t just “feel good” all the time,...
The Power of Asking
posted by David Tendrich
Hey, Many years ago I asked someone for help. I was completely stuck. I thought there were no options, no ways out. And then I asked for help. I asked someone who had been in my same situation. She took one look at my problem, and instantly had 3 or 4 ideas that I hadn’t even thought...