The Story of the Bike: Why You Might be Closer to Success than You Could Possibly Imagine

Sep 05

The Story of the Bike: Why You Might be Closer to Success than You Could Possibly Imagine

When I was 15, I lived with my aunt and uncle out in St. Louis, Missouri. They live in a quiet, peaceful town of only 20,000 or so. It's the kind of town where people actually know their neighbors. The first, and frankly, only, place like that I ever lived. I used to go bike riding with my uncle. I had this clunky, heavy Toys R Us bike that I'd had since...

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How to Get Rid of Time-Wasting, Energy Vampires

Aug 17

How to Get Rid of Time-Wasting, Energy Vampires

Fair Warning! In the beginning of this post I was a bit frustrated. I'm sure you'll see why (and I'm sure you can relate!) Hey there, I can't tell you how many times I've been yanked around by "potential" clients. I put potential in quotes because these people only appear like they might become my clients…    But in...

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3 Secrets to How Ninjas Write Copy

Aug 03

3 Secrets to How Ninjas Write Copy

Ninjas… ninjas… ninjas…  They just never get not-cool, don't they? I mean they're cool even when they're turtles living in the sewers. But what's not to love: the sneaking around… silent footsteps… god-like speed of the sword… They're pretty much the coolest people alive (or not alive, actually –...

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Romeo Comic #1: A Powerful Way to Write Killer Copy That Doesn’t Even Involve Writing

Aug 01

Romeo Comic #1: A Powerful Way to Write Killer Copy That Doesn’t Even Involve Writing

Hey friend, So someone I know showed me a very… weird… copywriting tactic. He mentioned things like "cigars"… "suave clothes"… and some other stuff I couldn't quite understand. Okay, okay… So he's not really someone I know. He's actually a character I created… Introducing my new comic series:...

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My Newest Revelation… Part II

Jun 10

My Newest Revelation… Part II

Hey, So in part 1 of "My Newest Revelation" we left off saying that when you put the right person in front of the right offer – you get a response. (If you haven't read part 1 yet – here's the link: Click for Part I) We even went so far as to say that the person can't help but respond. Crazy talk, right? And I gave examples...

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Presenting With a BANG: A Great Way To Get New Clients (for any business)

Jun 08

Presenting With a BANG: A Great Way To Get New Clients (for any business)

Hey friend, I just got back from giving a talk tonight. The thing was supposed to be about 1 hour. Ended up being 2 and a half. It was exhausting – and great. And because it was a small group we got to interact a lot. You know, just kick back and do a lot of question / answer type stuff. They were a cool group too. A hungry group. They sucked me dry of more...

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